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welcome

Welcome to pubblegum. On the right you can select a running campaign.

Each campaign can be bookmarked with its own url. Simply go to the campaign dashboard and click add bookmark in your browser.

pubblegum your creatives

Read everything on how to Pubblegum your creatives in our documentation pages.

active campaigns

    account


    agency id:


    firstname:


    lastname:


    email:



    new campaign



    campaign name:


    (e.g. My New Campaign - this shows up in your dashboard)


    campaign id:


    (e.g. mynewcampaign - this should be used as campaignID)


    the dashboard

    Welcome to your Pubblegum Dashboard. The dashboard offers an overview on the performance of your campaign. The navigation tabs on top allow you to dig deeper in the numbers.

    Note that some of the info is updated every hour, while other info is updated once per day.

    pubblegum your creatives

    Read everything on how to Pubblegum your creatives in our documentation pages.

    contact

    daily totals

    Table showing a detailed daily overview of your campaign. By default the last day is shown first, but you can use other sorting options. Note that Pubblegum will remember your last sorting option.

    downloads

    This table is also available as a downloadable document:


    • pdf
    • spreadsheet

    domains

    Table giving a detailed overview of all domains your creatives in this campaign appeared.

    downloads

    This table is also available as a downloadable document:


    • pdf
    • spreadsheet

    countries

    The performance of your campaign based on geographic data.

    downloads

    This table is also available as a downloadable document:


    • pdf
    • spreadsheet

    creatives

    An overview of all creatives used in the campaign and their performance.

    downloads

    This table is also available as a downloadable document:


    • pdf
    • spreadsheet

    selection (click to filter)

    websites
      creatives
        regions

          filter results

          (click to hide)

          search:
          domains [reset]
            creatives [reset]
              geographical [reset]

                predefined ranges

                Subscriptions

                Subscriptions are reports from your active campaigns send to you by mail on a chosen time or interval The time, format and content is fully customizable.

                On the left you see your active subscriptions.

                details

                domain name

                first appeared

                numbers

                cumulative

                infected

                details

                domain name

                unique contacts

                share of campaign

                overlap total

                overlaps

                dashboard daily totals websites countries creatives trends charts subscriptions
                impressions
                contacts
                impr/contact
                clicks
                click rate

                chart

                daily totals

                websites                    

                countries

                creatives

                daily totals

                countries

                websites

                creatives

                impressions
                of
                contacts
                of
                impr/contact
                clicks
                of
                click rate

                websites

                creatives

                regions

                Viral spreading tree

                The chart visualises the spreading of the campaign as a function of time. Time unfolds from top to bottom on the chart. The earlier a website was infected, the higher the website on the chart.

                Mousing over a website highlights the infection route.

                view large chart

                Overlap graph

                The width of the lines between two websites in the overlap graph is proportional to the number of their shared visitors. The size of the nodes is proportional to the number of contacts of the website over the whole campaign.

                Highlighting a line between two nodes shows the exact number of shared visitors and the number of unique visitors of both nodes during the whole campaign. Mousing over a node highlights all its connections.

                view large chart

                Network graph

                The network graph shows all the possible infection routes. E.g. a node with 3 incoming arrows means that the node might have been infected by one of the three connected nodes. A node with 5 outgoing arrows might have infected those 5 nodes. The viral spreading tree will only show the first in time of these five possible infections, to get a clearer graph.

                view large chart

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                details

                domain name

                first appeared

                numbers

                cumulative

                infected

                details

                domain name

                unique contacts

                share of campaign

                overlap total

                overlaps